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educational content

open rate's blog

Insights in Education: Exploring Our Company's Experience and Expertise

WHAT IS LEAD GENERATION?

In today's competitive business landscape, lead generation has become an indispensable aspect of any successful sales and marketing strategy.

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BENEFITS OF LEAD GENERATION

Lead generation is a powerful strategy that offers numerous benefits to businesses of all sizes and industries.

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MASTERING SALES

An interview with Przemek Simon Stanisz - an expert in building sales strategies. Simon has more than 20 years of experience in sales. He runs across Europe, North America and Africa. He is working with many startups and he builded sales strategies for companies like Bold or T-mobile.

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TIMING OF  OUTREACH CAMPAIGN

So, is the beginning of the year truly better than the end for email campaigns? And how can you strategically plan your campaigns throughout the year to achieve the results you’re aiming for?
Let’s dive into it. 

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COLD MAILING ZGODNY Z PKE?

Nowe przepisy dotyczące marketingu bezpośredniego w Polsce wprowadziły sporo zmian. Jeśli Twoja firma korzysta z cold mailingu czy innych automatycznych systemów do kontaktu z klientami, upewnij się, że wszystko robisz zgodnie z prawem.

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CRM - COMMON MISTAKES WHEN IMPLEMENTING?

Implementing a CRM can be a game-changer for your business, but in practice, many companies make mistakes that turn the implementation process into a bigger challenge than it needs to be.

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CRM - HOW TO USE IT PROPERLY?

The main idea is to gather all the data you need in one place so it's accessible for all who can use it. Sounds simple? Doesn’t it?

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IMPORTANCE OF RESEARCH BEFORE CAMPAIGN

Knowing who your potential customers are and why they should care about your message is the foundation of a successful campaign.

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DO WE REALLY NEED TO COLD CALL?

Cold calling doesn't have to be a dreaded task. When done right, it can be an effective way to reach new clients and grow your business.

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HOW TO SQUEZZE A CONFERENCE?

Attending a conference can significantly benefit your business if approached strategically. Let's explore how to maximize your conference results.

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HOW TO BE A LIKEABLE SALESMAN?

Being a successful salesman isn't just about having a great product or service. It's about making connections and building relationships. How to be likeable and make a great first impression?

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OUTSOURCED OUTBOUND?

We all aim for the best results but it’s worth remembering that there are multitude of factors influencing email campaign's success. How do we unlock the secret to a successful email campaign?

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COLD CAMPAIGNS DURING HOLIDAYS?

The Holiday season such as Easter 🐣, Christmas🎄, New Year's Eve 🎉 and other festive times, presents a unique opportunity for Lead Generation specialists

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REMEMBER ABOUT WARM UP

In the world of email marketing, preparing your email infrastructure for sending messages is just as important as the campaign itself.

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FALL IN LOVE WITH STATS

Numbers won’t tell everything but understanding them can offer valuable insights into the current state of email campaign.

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BEST PRACTISES FOR LEAD GENERATION

To achieve optimal results, businesses must adopt best practices that maximize the effectiveness of their lead-generation efforts. How?

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We are here to help!

Want to get more sales?

LET's TALK

We decided to outsource the lead generation process service because we were opening up to a new market. Local companies didn’t know us but we knew they needed our service. By using Open Rate we were able to build relationships with more companies in a shorter time with better results. I would definitely recommend this service to others!

Valjo Kütt

Co-Founder & COO at UpSteam